Cristian Salaris

Tronzano Vercellese, Italia
2,1 Score: 2.14/10
2 Lingue




• Interpersonal and communication skills: I berequired to build an understanding of the consumer as well as the needs of the client, and express these to other members of my team and translate these needs into a marketing campaign. As such, good communication skills are vital. • Creativity: I required to write copy for marketing materials and press releases or help with the layout and design of media. On top of this, my work involve contributing to the ideas stage of planning a campaign. Innovation is likely to be prized as consumers get more media-savvy. • Teamwork: I required to work towards a coordinated campaign which may involve many different elements and media. It is essential that account managers, creatives and executives work closely to ensure that the needs of the client are met and the campaign is cohesive and effective. • IT skills: I have adequate IT skills as marketing is increasingly conducted through online channels. I also able to collate, store and present market data effectively using computer technology. • Commercial awareness: An understanding of the market, consumer wants and needs and the business requirements of the client are essential for success in a marketing role, hence the importance of market research. Trade publications and company press releases, as well as keeping an eye on the financial markets can help build up this knowledge.

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